Beginning this weekend in Sonoma and continuing on to the Western Swing finale in Seattle, former NHRA Pro Stock champion Mike Edwards will fly the colors of K&N Filters on his Pontiac GXP, with a fresh new graphic look recognizing his partnership with the the K&N Filters brand.
“It’s been great to represent K&N for the past two seasons as a partner with our race team,” Edwards said. “Our marketing partnership has grown during that time, and we have put together a program for the Sonoma and Seattle stops to allow K&N to have a major representation on our Pontiac. As a team, we are proud to be associated with such a reputable company and be a major component in K&N’s strategic plan of marketing its products in the drag racing arena.“
Edwards’ familiar red and gray Penhall will be absent, replaced by the K&N logo and the distinctive red and orange stripe theme on a black canvas provided by 1320 Wraps by Fineline.
“We work closely with the entire Pro Stock field through many of our programs, including the K&N Horsepower Challenge,” said Steve Williams, vice president of K&N Filters. “A few of the teams we have an even deeper relationship with through our engineering branch. Working with Mike and his entire crew has helped us in many areas, and he is one of the true professionals in the sport.
“We all know how good of a driver and tuner Mike is based on his record, but he is truly one of the best ambassadors for Pro Stock and drag racing for his work ethic and wanting to help move the sport forward and makes it a pleasure to be associated with.
“Through this relationship, we worked on doing a specialized design for select events to help our marketing campaign and to help further Mike and his team’s shot at another championship,” Williams continued. “We are excited with the look he will roll out and fits what our company is trying to promote. Nothing would be better than for Mike to roll it into the winner’s circle in Sonoma and Seattle.”
Edwards is already off to a great start on the grueling three-race Western Swing, scoring a win last weekend at Bandimere Speedway in Denver. With three wins already this season, Edwards currently sits second in points, just six behind leader Jason Line.
“We will hit Sonoma and Seattle with the new design and plan to carry K&N to a couple of winner’s circles,” he said. “As a team, we are excited to do this for K&N and want to do them proud on the West Coast.”